Animation is a dynamic medium. That means it typically displays 30 individual images per second, to create the illusion and magic of movement. Images fly by very fast. Sometimes though, it's worthwhile to examine individual images (still frames or "out-takes") to get a truly accurate idea of how good an animation is, and how much information each frame communicates.

Take a frame - by - frame tour of every one of the animations from the demo reels and discover for yourself the level of quality and minute detail that make up each animation.

Mike Efford Motion design also makes extensive use of still frames for work - in - progress preview purposes, to keep clients apprised of how their animation projects are developing.